Revitalizing Vietnam’s hospitality sector: A shift in branding
Vietnam's hospitality industry is undergoing a major transformation with a brand repositioning strategy that emphasizes unique, sustainable, and community-focused experiences.
Vietnam's hospitality industry is undergoing a major transformation with a brand repositioning strategy that emphasizes unique, sustainable, and community-focused experiences.
Vietnam's newly issued Decree 91/2024/ND-CP is expected to remove legal barriers hindering the development of eco-tourism, resort, and entertainment projects in forests, paving the way for sustainable tourism growth.
As Furama-Ariyana Danang international tourism complex has just won the “Best Companies to Work for in Asia” HR Asia Awards 2024, TheLEADER talked with its HR and training director Nguyen Thi Minh Tam to find out more.
Vietnam's recent drop in the Tourism Development Competitiveness Index underscores traditional bottlenecks in the tourism sector and highlights the crucial role of stakeholders in addressing these challenges.
Nestled along the pristine Bai Tu Long Bay in northern Vietnam lies the hidden tourism gem of Van Don, which is gradually emerging as a premier destination on the international tourism map.
Vietnamese airlines are actively expanding their international routes to capitalize on the recovery of tourism.
TMG's sustainability manager Mallory Ewer-Speck talks about how the company has worked to become the country's first hospitality group to achieve the prestigious Travelife Gold Certification for its hotels and resorts.
Leading convention centers in the Asian region have joined forces to establish the Asia Venue Alliance (AVA), a revolutionary collaboration committed to enhancing event hosting standards and elevating seamless business events experiences.
Furama - Ariyana Danang International Tourism Complex has been emerging as a symbol of tourism prosperity and continuously contributing to the integration and sustainable development of the beautiful Danang city.
Ariyana Convention Centre Danang is emerging at the heart of the thriving MICE tourism industry in the central coast.
Mauro Gasparotti, director of Savills Hotels points out problems Phu Quoc is facing and how to develop the island in a sustainable way.
Many developers' rushing to build hotels without careful planning is posing threats to the island's attractiveness.
When foreign visitors come to Vietnam they may travel to famous sites nationwide such as Cau Vang (Golden Bridge) in Da Nang or Fansipan Mt Cable Car Station in Sa Pa, or they may drop in a restaurant with an English menu, with all of these things having something in common.
Two leaders of IHG Hotels & Resorts enthusiastically shared with TheLEADER their views on movements and trends in Vietnam’s tourism, and the brand’s plan in the country in near future.