Wink Hotels announces first opening in March

Wink Hotels is Vietnam’s first homegrown, international-standard hotel group that directly appeals to a dynamic generation emerging throughout Indochina, catering to their fast-paced lifestyle and immersing them in each destination. Distinctively Vietnamese, Wink Hotels is differentiated by its contemporary ethos of chic and creative design, deep functionality, and traditional Vietnamese values. Wink’s pillars include genuine and casual customer service and a stellar guest experience.

Wink Hotels offers an exciting new style of travel experience inspired by and purpose-built for the modern lifestyle of Vietnam. Each Wink Hotel is designed to act as guests' launchpad to the city, a cool lifestyle hub that plugs them into the latest happenings and hotspots.

Each Wink hotel brings Vietnamese street food culture to the comfort of a hotel environment with its signature Wink Carts for easy, quick breakfasts and lunches while the team of Wink Guides gives guests the best intel on the neighborhood and the city. Every space-efficient room has a power shower and comfortable beds that match the best in the world, including premium linens and mattresses by Catherine Denoual Maison.

In a disruptive move that will change the hospitality landscape, Wink Hotels will introduce a groundbreaking STAY24 program that guarantees a full 24-hour guest experience regardless of check-in time. With this flexible concept, Wink Hotels lead the hospitality trend in delivering exceptional value to the guest experience. For an added touch of innovation, efficient check-in can be done by accessing the electronic key via the Wink App.

The first Wink Hotel in Saigon features artwork collaborations with Vietnamese contemporary artist Nguyen The Son and cool vending machines from the USA. The hotel’s bright façade at night lights up the lively Nguyen Binh Khiem district where the hotel is located. Being a Wink guest has its privileges. Simply flash the Wink room key or reservation confirmation to gain access to Toong’s co-working spaces during the stay, both at the hotel itself and elsewhere in the city.

Wink Hotels has also announced a pipeline of 20 hotels within the next five years, including Wink Hotel Hanoi West Lake at 18 Thuy Khue. The property which is expected to open in the third quarter of 2023 will also feature Wink Suites (serviced apartments) as well as a stunning rooftop pool with panoramic views of Hanoi. All rooms will have views of West Lake.

“Asia’s fast-growing economies are being powered by upwardly mobile millennial entrepreneurs, but nowhere more so than in Vietnam which has the most inclusive and dynamic, young-at-heart population in the region, if not in the world,“ said Wink Hotels chief executive officer Michael Piro. 

“With Wink Hotels, we believe we have created a hotel brand which truly speaks to them and their needs, in a user-friendly style that will appeal to guests of all ages,” he added.