Tapping into opportunities for martech in Vietnam
Vietnam's marketing technology landscape is evolving rapidly, propelled by a niche group of "whale" users who are driving a large portion of in-app purchases.
There are over 4,000 FDI (Foreign Direct Investment) enterprises in Hanoi, of which only 966 enterprises made profit.
According to information of Hanoi Portal, Nguyen Duc Chung, Chairman of the People's Committee of Hanoi, has requested Hanoi Tax Department to closely monitor the FDI enterprises in order not to lose revenue.
The results of implementation of the socio-economic development tasks in the first nine months of 2017 revealed that there are over 4,000 FDI enterprises in Hanoi, of which only 966 enterprises made profit.
Statistics showed that in the first 9 months of this year, Hanoi's economy grew by 8.1% and its budget was over VND146 trillion (more than US$6.4 billion) which increased by 16.2% compared with the same period of last year.
After first three quarters of 2017, Hanoi attracted 398 FDI projects with registered capital of US$2.16 billion. Hanoi also approved the investment stimulating policy for 125 projects outside the budget with a total investment of about VND84 trillion (nearly US$3.7 billion).
There were 18,685 newly established enterprises which grew by 10% over the same period with total registered capital amounting to VND144 trillion (more than US$6.3 billion).
In addition, the total number of international visitors to Hanoi reached 3.54 million, up 23.5% over the same period.
Vietnam's marketing technology landscape is evolving rapidly, propelled by a niche group of "whale" users who are driving a large portion of in-app purchases.
This agreement marks a significant step forward in the collaboration between two major automotive companies from Vietnam and China.
SuperPort Vietnam is set to become a multimodal logistics hub, linking China and Southeast Asia's freight networks with global markets.
Foreign capital is anticipated to aid TNH Hospital Group Joint Stock Company (TNH) in realizing its ambitious expansion plans.
While major consumer finance firms in Vietnam have reported strong growth, Mcredit posted an unexpected 87 per cent drop in profit for the first half of 2024.
Well-managed companies not only seek capital but also maximize their investments, creating a solid foundation for long-term growth.