Tapping into opportunities for martech in Vietnam
Vietnam's marketing technology landscape is evolving rapidly, propelled by a niche group of "whale" users who are driving a large portion of in-app purchases.
Vietnam's marketing technology landscape is evolving rapidly, propelled by a niche group of "whale" users who are driving a large portion of in-app purchases.
Business leaders often stumble in managing organizational change, according to Digiworld's Vice President To Hong Trang, who cited the 5W1H formula as a framework.
Verena Siow, president and managing director of SAP Southeast Asia sees Vietnamese SME leaders as those with great aspirations, who understand the power of technology, and who are hungry for new opportunities.
TheLEADER talks with Alma Resort’s general manager Herbert Laubichler-Pichler, an Austrian national who has 14 years' experience in Vietnam, to better understand the changes in the post Covid-19 tourism industry.
Organizations need more and more people who are able to think strategically but act tactically smoothly, servant leaders, cooperative leaders and local leaders.
Inspired by the heritage and noble spirit of the entrepreneur, Bach Thai Buoi, who was recognized as the ‘king of ships’ in Vietnam in the early 20th century, Lux Group founder Pham Ha rewrites the story of the country's cruise industry.
Foreigners who contract coronavirus will have to pay for treatment but will still have testing fee waived.
South Korean citizens who want to enter Vietnam will have to obtain a suitable visa type issued by Vietnam.
This is the time to install a filter to select foreign investors who are truly qualified, environmentally friendly and socially Vietnamese.
A lot has been said about the headline-dominating screen generation who have their own ideas about how companies should be run. The time has come for human resource (HR) managers to start paying attention to this generation and the forces of change currently at play in the modern workplace.
Tim Evans will now join HSBC Vietnam as new CEO, replacing his predecessor Pham Hong Hai, who held the role for the past 4.5 years.
Average salaries for those who have relocated to Vietnam are $78,750, a little higher than the global mean of $75,966.
As competition to attract foreign investment between provinces is getting tougher, false information given has become a scorching issue hurting investors who are looking to invest in these destinations.
When opportunities in the local stock exchange become limited, investors are turning their eye onto startups and early-stage companies, who are fortunately blessed with supportive factors to grow bold with the nation.