Zara and H&M in race to offer up to 50 per cent off
As the Christmas and New Year are coming to a close, the fashion brands including two famous brands namely Zara or H & M started the race to offer up to 50 per cent off.
As the Christmas and New Year are coming to a close, the fashion brands including two famous brands namely Zara or H & M started the race to offer up to 50 per cent off.
In only a decade, 50% of fashion brands have stopped their game in the market while the rest are struggling.
The participation of Zara and H&M in Vietnam fashion market will provide precious lessons to the domestic fashion brands in the long run.
In order to survive, Vietnamese fashion brands must carefully formulate strategies and business operation modes, creating confidence and attraction amongst consumers in the context that international rivals like Zara and H&M are blooming in Vietnam.