VITAS

Vietnamese enterprises in the storm of merger and acquisition

Although many policymakers and economists have offered solutions to oppose against the “storm” of M&A acquisitions, many companies are struggling even in the home market. Domestic brands use a variety of solutions, such as changing business strategies, making long-term competition in the market, etc., but the majorities acknowledge that branding is difficult while protection and development of local brands is becoming more difficult, nearly alone in the fight against the “storm” of M & A.