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Nielsen

Vietnam consumer confidence index hit record level

The country has beaten Indonesia to now rank 3rd in the world for having the most positive consumers in the first quarter of 2019.

Domestic, foreign firms eye online retail sector

Online retail is expected to continue increasing, as domestic and foreign retail companies are planning to invest heavily in this field.

Nielsen: Vietnamese men increasingly active in shopping

Men have been gradually playing an active role in shopping, especially when it comes to non-food items, emergency needs, and special occasions, latest Nielsen report finds.

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