Analytic
Hotline: 08887 08817
The World of Heineken: a vigorous branding campaign in Vietnam

The World of Heineken: a vigorous branding campaign in Vietnam

With a population including a large proportion of young people, the Vietnamese market is potential for brand experience programs such as The World of Heineken in Ho Chi Minh City.

Pop star Ariana Grande to bring her 'Dangerous Woman' world tour to Ho Chi Minh City

It's rare to see an international pop star pick Vietnam for their concert tour.

Consumers fear surging prices as salaries increase

People, particularly those working in informal sectors and housewives, are afraid of a possible surge in the prices of goods as soon as the basic salary for civil servants and public employees increases next month.

Lawyers challenge Hanoi’s plan to ban motorbikes

'The city seems to be focusing more on imposing a ban than offering a real solution.'

Vietnamese lawmakers back new tourism fund, reject controversial hotel surcharge

Tourism officials have been blaming a dearth of cash on ineffective PR efforts.

Hoi An calls for ideas for heritage conservation

Local authorities in Hoi An, Quang Nam Province, have encouraged both local authorities and the private sector to contribute to protect and promote the town during the international conference on Urban Heritage Conservation and Development on June 14.

Vietnamese ice cream brands fight for bigger market share

The ice cream and frozen dessert market is a lucrative market with value of VND2.620 trillion in 2016, an increase of 13 percent over 2015.

Heavy downpour compound during morning rush hours in Ha Noi

Heavy rain lashed the capital on Tuesday morning, catching Hanoians off-guard and creating major traffic snarls during the peak morning hours.

In the age of cheap air travel, Hanoi's train factory fades from glory

'If rail transportation isn't developed, then the railway industry cannot be revived.'

Vietnam braces for first tropical storm of the year

The storm is the first of up to 15 typhoons and tropical depressions forecast to hit Vietnamese waters this year.

Vietnam Festival 2017 opens in Tokyo

The two-day event attracts thousands of Vietnamese and Japanese visitors.

Stock indexes
1,119.86 25.23 2.3
Volume: 214,649,004 Value: 9,313.35 (Billions)
132.58 1.52 1.16
Volume: 44,775,136 Value: 692.51 (Billions)
58.25 0.44 0.77
Volume: 18,548,797 Value: 488.69 (Billions)
1,089.45 23.36 2.19
Volume: 56,317,850 Value: 3,028.4 (Billions)